There are roughly 817,000 unique and different programs available via streaming services in the U.S. The median streaming household pays for three to four such subscriptions, costing between $20 and $30 per month. Most consumers claim the choices are overwhelming and cumulatively expensive, so why don’t they plan to do anything about it? Those were the findings of a Nielson report titled “State of Play” published in April 2022 which analyzed the state of streaming entertainment in America. The number of programs (movies, series, specials, etc.) has increased by 26.5% since the beginning of 2020. The amount of content that…
Insights & Advice
Tag: streaming services
The movies return
The Memorial Day weekend launched the unofficial beginning of the summer season. Movie owners are holding their breath in hopes that consumers, once vaccinated, may start to return to the cinema. Is it a false hope? Much has been written about the demise of the movie theater, even before the world was ravaged by the Coronavirus Pandemic. Sky high prices for tickets and the exorbitant costs of concessionary items like $8 bottles of water and $15 baskets of popcorn had made the movie-going experience almost as costly as a rock concert. At the same time, consumers were being offered the…