Insights & Advice


GPS for ‘the GE’: Marco Polo?

Dalton — Growing up in the Berkshires, I could tell if a certain generation lived in the area at a certain time period by the way they referred to General Electric as “The GE.”

For more than 20 years, because of my profession, local folks have asked me where “the GE” is going — should they buy, sell or hold? For 20 years I’ve said to sell that garbage. Telling people that they made a mistake, especially when they felt so safe with their decision, wasn’t a good way to make friends. People didn’t really want my insight, they just wanted validation of their opinion. And because my opinion didn’t match theirs, the value of my opinion was discounted.